WHY SOCIAL MEDIA IS IMPORTANT IN BLOGGING?

Monday, April 4, 2016


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We now live in a social media driven world, there is no escaping it. With that being said; social media has the potential to advance and enhance your blog enormouslyTherefore take the leap utilize social media to grow you reach and market your good content. Social media can boost your blog and you can get higher ranking in search engines. Here I have collated some top reasons why social media is so important for your blog. 

For traffic
After writing an excellent piece of content which is both informative and a delightful read, you need to get traffic to your site to make sure your hard work doesn’t go to waste and people actually read your expertly written post. This is the main reason to utilise social media as a blogger, it will guide more traffic to your site and get your content out there for people to see.
Get Higher Ranking and SERP/s
Search Engines give partial importance to the contents shared on Social Media and Networking sites. So, if your blog is active on Facebook, Twitter and Google Plus then you will definitely get improved ranking/s and SERP’s. Specially, Google+ is seen as one of the major influential social site for better ranking in search engine.
For networking
Social media connects you to a global network of like-minded people eager to hear what you have to say on your blog. Being active on social media allows you to form new connections at every turn and helps you meet new bloggers who can become a huge support in the busy blogging world.
Better Crawling of Blog 
Social media promotion helps in better and faster crawling of your site and new posts. By promoting old content on social media sites, help in better and deep indexing of your site. You can also set a strategy of creating resource pages like WordPress guide, which will help in more social sharing and deeper indexing of important old content.
To build your online presence
Successful blogs aren’t built in a day, it takes time to build up your presence online and to position yourself as an expert in your chosen field. Active social media accounts with numerous followers give an instant boost to your credibility and will show those that haven’t yet discovered your blog that you know what you’re talking about and you’re the next big thing to watch out for in the industry.


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